HD LCD TV delays/lags in game..

[southfield]

I've got a really nice setup with my Magnavox 37" HD LCD TV and Gears of War.. but there's this really weird lag. For whatever reason there's a delay between the time I shoot and the time it hits/registers on the opponent. I have no idea what it is but I'm absolutely sure it's not lag. I've played Gears for 6+ months now and know a ****** connection from a solid one.

Anyone know about anything called a "calibration disc" that I can get from Circuit City or Best Buy? Supposedly you pop it in and calibrate delays and change color settings, I guess it optimizes everything.. anyone heard of this? If not, what other suggestions do you have? I've already configured my 360 to run at 720p (don't have 1080p ) but that doesn't do anything for the delay. From what I understand LCDs have refresh rates and this could be the problem. A guy I was talking to said something about a 6 second refresh rate, a 6+ second refresh rate and a 10+ refresh rate, but it means nothing to me.

Any ideas on this guys?

[jorsoft03]

Does this help?
LCD TV Calibration: Learn to Calibrate your LCD Television

Specifically:

"CALIBRATION TOOLS

Calibrating by sight alone might give you an improved picture from the factory settings, but to get the most detail and accuracy out of your LCD TV calibration, you're going to need a set of video test patterns. A cheap, easy fix is to use the THX Optimizer included on many DVD releases: just look for a DVD in your collection with the "THX Certified" logo. The THX Optimizer provides a usable set of patterns that will give recent results, but for a more thorough and accurate calibration, a dedicated Home Theater setup disc offers more fine-tuning options and the added benefit of step-by-step instructions that walk you through the entire process. Joe Kane's Digital Video Essentials disc and the AVIA Guide to Home Theater, published by Ovation Multimedia, are both highly-rated and effective choices. To get closer to D6500K than this, you will need to hire an ISF calibration specialist or use the settings in our reviews (if we've done one on your TV).

No matter which calibration disc you choose, the test patterns and adjustment process will be similar, following the five steps outlined above:"

I used to sell TVs but I really can't remember anything about the discs or what ones I used to recommend. It's been a while.